Optimization for a lawyer site
Talking about optimization as key to success of any internet website including a lawyer website content/website, there are ways you must optimized your content. Optimization means aligning or making your content or site a recognized site and trustworthy site with search engine criteria making it a solution for people searching for your keyword. A lawyer website should go in the way of:
On – page optimization
Off page Optimization
On page optimization: This refers to that keyword on your site that attract people or client to your site simply because they are looking for solution or answer to something related to your keyword. Example a lawyer might have “New York Injury lawyer” or Mesothelioma Lawyer as it domain or included in its domain name like www.yourlawyerfield.com. This will definitely make anybody needing help relating to your keyword gravitate to your site from organic search engine of Google, Yahoo, Bing, Ask and so on.
Off page optimization: a lawyer site/content must never disregard its off page optimization. As the name applies, it gives an insight to the relationship between a lawyer website and others which will make search engine to rate it as expert in the field. In other for a lawyer website to rank high, you must pay more than usual attention to the inbound link coming and going out of your website.
Ways you could get an Inbound link:
· Go all out to create one – way inbound link
· Get them yourself
· Magnetize or attract them
A lawyer should focus on getting one way link because they cannot link back to you. Ways of doing that:
· By writing and publishing articles online in places like ezinearticles, goarticles etc and leaving your website link at the end of each article.
There are countless blog that allow commenting with a follow tag. Search for blogs like that in your field. After getting them, commenting and drop your website (link) there.
· Also visit online directories and submit your lawyer website. All these will give you a one way link (because you have successfully submitted your site link and those site will not link back to you).